Microsoft Customer Insights – Journey (MB-220T00)

 

Course Overview

This course will review the marketing application configuration needed to drive business growth. It will also dive into lead management, marketing forms and pages, segmentation, and email marketing messages. All these pieces are tied together through interactive customer journey design, including event and survey configuration.

Who should attend

This course is designed for IT or marketing professionals who want to learn how to leverage Dynamics 365 Marketing for businesses.

Certifications

This course is part of the following Certifications:

Prerequisites

Knowledge of the Dynamics 365 platform and an understanding of basic marketing principles. Power Platform experience, especially in model-driven applications, is also recommended.

Course Content

  • Set up and manage Dynamics 365 Marketing
  • Advanced configuration for Dynamics 365 Marketing
  • Review domain authentication, email best practices, and GDPR in Dynamics 365 Marketing
  • Manage assets and content settings in Dynamics 365 Marketing
  • Manage customers in Dynamics 365 Marketing
  • Manage forms and pages in Dynamics 365 Marketing
  • Manage emails, segments, and journeys in Dynamics 365 Marketing
  • Manage subscription centers and double opt-in in Dynamics 365 Marketing
  • Manage website visits, redirect URLs, and social postings in Dynamics 365 Marketing
  • Create an on-site event in Dynamics 365 Marketing
  • Create a webinar event in Dynamics 365 Marketing
  • Promote events, manage registration and check-ins, and review results in Dynamics 365 Marketing
  • Advanced event management features in Dynamics 365 Marketing
  • Evaluate marketing initiatives with analytics in Dynamics 365 Marketing
  • Review the marketing calendar in Dynamics 365 Marketing

Price & Delivery methods

Online Training

Duration
4 days

Price
  • 2,295.— €
Dates and Booking
Enquire a date
Classroom Training

Duration
4 days

Price
  • The Netherlands: 2,295.— €
  • Belgium: 2,295.— €
Dates and Booking
Enquire a date

Schedule

Fast Lane will carry out all guaranteed training regardless of the number of attendees, exempt from force majeure or other unexpected events, like e.g. accidents or illness of the trainer, which prevent the course from being conducted.
Instructor-led Online Training:   This computer icon in the schedule indicates that this date/time will be conducted as Instructor-Led Online Training.
This is a FLEX course, which is delivered both virtually and in the classroom.

English

Time zone: Central European Time (CET)   ±1 hour

Online Training Time zone: Greenwich Mean Time (GMT)
Online Training This is a FLEX course. Time zone: Eastern European Time (EET)
Online Training Time zone: British Summer Time (BST)
Online Training This is a FLEX course. Time zone: Eastern European Summer Time (EEST)
Online Training Time zone: British Summer Time (BST)
Online Training This is a FLEX course. Time zone: Eastern European Summer Time (EEST)
Online Training Time zone: British Summer Time (BST)
Online Training This is a FLEX course. Time zone: Eastern European Summer Time (EEST)

2 hours difference

Online Training This is a FLEX course. Time zone: Gulf Standard Time (GST)
Online Training This is a FLEX course. Time zone: Gulf Standard Time (GST)

3 hours difference

Online Training This is a FLEX course. Time zone: Gulf Standard Time (GST)
Online Training This is a FLEX course. Time zone: Gulf Standard Time (GST)
This is a FLEX course, which is delivered both virtually and in the classroom.

Europe

Germany

 Frankfurt This is a FLEX course.   Time zone: Europe/Berlin Enroll:
for online training
for classroom training
Berlin This is a FLEX course.   Time zone: Europe/Berlin Enroll:
for online training
for classroom training
Berlin This is a FLEX course.   Time zone: Europe/Berlin Enroll:
for online training
for classroom training
Munich This is a FLEX course.   Time zone: Europe/Berlin Enroll:
for online training
for classroom training

Switzerland

 Zurich This is a FLEX course.   Time zone: Europe/Zurich Enroll:
for online training
for classroom training
Zurich This is a FLEX course.   Time zone: Europe/Zurich Enroll:
for online training
for classroom training
Zurich This is a FLEX course.   Time zone: Europe/Zurich Enroll:
for online training
for classroom training
Zurich This is a FLEX course.   Time zone: Europe/Zurich Enroll:
for online training
for classroom training
Zurich This is a FLEX course.   Time zone: Europe/Zurich Enroll:
for online training
for classroom training
Zurich This is a FLEX course.   Time zone: Europe/Zurich Enroll:
for online training
for classroom training